
Pick-Your-Own Taffy
Fill a bag with salt-water taffy in every flavor — buy a little or a lot.
$8.49 / lbChincoteague's Sweets Superstore · since 1965
Salt-water taffy pulled fresh, fudge made by hand, and bins of candy to scoop your own — a family-run sweet shop on Chincoteague Island since 1965.
Our story
For 60 years, Pony Tails has been Chincoteague's family-run candy shop — the place you stop on the way to the beach for a box of salt-water taffy and a slab of hand-made fudge. Same island, same family idea it started with in 1965: pull the taffy fresh, make the fudge by hand, and keep the bins full so everyone from kids to grandparents can scoop their own.
From the counter
Pick your own taffy, take home a slab of fudge, or fill a bag from the candy bins — here's what's waiting inside.

Fill a bag with salt-water taffy in every flavor — buy a little or a lot.
$8.49 / lbRich fudge made by hand in small batches — with a fudge special usually on the board.
$12.99 / lb
Grab a ready-boxed 2 lb of salt-water taffy — or ask us to mail a box home. Just call the shop.
$16.99 / 2 lb box
Tiered bins of gumballs and candy for your own mix, plus chocolates, souvenirs and gifts to take home.
Prices are from in-store signage and may change — call for today's specials. Taffy can be boxed and mailed by phone; we don't take online orders.
A look around
Loved on Chincoteague
Across hundreds of public Google reviews, visitors rate Pony Tails 4.4 out of 5. Here's what people tend to mention.
A long-loved island stop that visitors come back to year after year.
Fresh salt-water taffy and hand-made fudge people mention by name.
A colorful, kid-friendly candy stop with bins to scoop and a pony to ride.
Summarized from public Google review themes (aggregate 4.4 out of 5 across 691 reviews). Not direct quotes.
Come see us
Pop in off Maddox Boulevard, scoop some taffy, and take home something sweet.